Special Day

Today, Good Wolf Coaching had the honor to be revealed as the first North American sponsorship partner for aero cycling wheel company SwissSide.

You can see the announcement here.

When I started dreaming that becoming a coach could be more than a dream, I didn’t envision a moment like this. Certainly not so soon.

The stranger part of that dream, looking back right now, is that I didn’t expect my passion could become a business. And so I didn’t mentally plan accordingly. I simply focused on becoming a good coach. A better coach tomorrow than I was today.

I guess that’s the upside and the downside of being immersed in the present.

The consequence though now is that 'I’ve had to change my mindset about how I think about my coaching practice.

The present is a little more secure (for now)…but not if I don’t plan more solidly for the future.

I think this happens in tri training and racing as an athlete.

You start off and get a few sprint and Olympic-distance races under your belt. You build confidence, and you start to wonder how things would go if you really got serious about the sport. Then, suddenly, your little hobby becomes something more. From that moment onwards, a new lifestyle (a more polite word for obsession) is born.

That’s how today feels for me, but as a coach.

If SwissSide believes in Good Wolf…who else might too?

What does tomorrow look like? I don’t know…but I think it could be special.